In a bold move to expand its global footprint, Emperador Inc. has announced the majority acquisition of Mexican luxury mezcal producer Destileria Los Danzantes S.A. de C.V. through its subsidiary, Casa Pedro Domecq. This acquisition marks Emperador’s strategic entry into the rapidly growing global mezcal market.
Los Danzantes: A Premium Mezcal Powerhouse
Los Danzantes, along with its sister brand Alipus, has been consistently ranked among the top 10 best-selling and trending mezcal brands worldwide. Known for its commitment to artisanal production methods, Los Danzantes exports its premium products to over 20 countries and is featured in some of the world’s most prestigious bars.

Strategic Growth with a Focus on Sustainability
Emperador Inc. plans to inject significant capital to enhance the distribution and promotion of Los Danzantes’ brands. However, beyond business expansion, the company is committed to sustaining the traditional mezcal-making heritage. Emperador aims to support the local communities and preserve the environmental and cultural ethos that define the brand.
“We are excited to invest in Los Danzantes, a company that honors the tradition of artisanal mezcal production. This acquisition amplifies our premiumization strategy while safeguarding the heritage and sustainability values at the core of Los Danzantes,” said Winston Co, President of Emperador Inc.
What This Means for Emperador’s Global Strategy
The acquisition of Los Danzantes complements Emperador’s premium spirits portfolio, which already includes global icons like The Dalmore, Jura, and Fundador Brandy. This move is part of Emperador’s ongoing strategy to strengthen its position in the luxury spirits market while expanding its presence in key international markets.
About Emperador Inc.
Emperador Inc. is a global spirits conglomerate and the owner of Emperador Brandy, the world’s best-selling brandy. Its diverse portfolio includes premium whiskies such as The Dalmore, Fettercairn, and Tamnavulin, available in over 100 countries.
About Casa Pedro Domecq
Casa Pedro Domecq is one of Mexico’s leading wine and spirits companies, known for its rich history and innovative contributions to the industry. It is a subsidiary of Domecq Bodega Las Copas, a joint venture between Grupo Emperador Spain and González Byass.